Benefits of good product information management
From strategic bottom-lines to green numbers in quarterly reports, the benefits of good product information management are visible throughout entire organizations. Normalized, rich and available data enables smooth workflow, collaboration and delivery – which directly translate to increased conversion rates, reduced costs, and improved margins. Content quantity and complexity can be a challenge, but well maintained data ensures long life-cycle and compliance for products and processes.
- Reduced costs, improved margins & profits
- Improved internal workflow, enhanced collaboration, streamlined processes
- Product teams routinely ship better-designed and higher-performing products to market faster than before
- Smoother, streamlined shopping experience = increased sales (Product experience management)
- Better product data quality and compliance with industry standards
- Platform for Product Experience Management
(targeting product information precisely, offering meaningful purchase recommendations)
Benefits of product information management
Good product data enables you to focus less on labor intensive tasks & problem solving, and more on selling your products.
Eliminate data silos and increase data sharing between teams.
Teams with minimal overhead perform better at a reduced cost.
Normalized data is available for planning, design, marketing, and sales processes, resulting in higher performing products.
Well maintained and structured product information serves as a platform for superior purchasing experience.
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